SARAH'S BLOG OF FUN: June Is National Adopt-a-Shelter-Cat Month. Celebrate With Cats Pride & Vera Bradley ~~Giveaway~~

Tuesday, June 7, 2016

June Is National Adopt-a-Shelter-Cat Month. Celebrate With Cats Pride & Vera Bradley ~~Giveaway~~

**All opinions expressed are 100% my own.  I was not compensated for this post.  I was given product for review purposes.**


Cat’s Pride®, the best lightweight litter, teamed up with actress Katherine Heigl and is donating a portion of the proceeds of every purchase of Cat's Pride Fresh & Light Ultimate Care to the Jason Debus Heigl Foundation, an animal advocacy organization Katherine founded in her brother's memory. 

June is Adopt-a-Shelter-Cat Month and as a proud supporter of animal advocacy, Cat’s Pride can share information about adopting a cat and how to care for one, as well as cat care tips. It is estimated that 10 to 70 million stray dogs and cats live on the streets and 5.4 million dogs and cats end up in animal shelters in the U.S. annually. While half are adopted, the other half is euthanized due to lack of space in shelters.
We do not have a kitty cat, but Kevin our puppy is a shelter dog.  I have a very large soft spot for shelter animals, and anyway I can help, I do.    

CAT’S PRIDE® INTRODUCES NEW FRESH & LIGHT ULTIMATE CARE® CAT LITTER
NATIONAL MEDIA CAMPAIGN FEATURING KATHERINE HEIGL, ACTRESS AND CEO OF THE JASON DEBUS HEIGL FOUNDATION

Cat’s Pride Partners with Katherine Heigl and the Jason Debus Heigl Foundation to Promote Animal Welfare

CHICAGO (March 7, 2016)— Oil-Dri Corporation of America (ODC-NYSE),  a leading manufacturer of quality cat litter and the inventor of lightweight litter, announces the launch of the new Cat’s Pride® Fresh & Light Ultimate Care®, a revolutionary litter that delivers the ultimate performance  including 10 day odor control, the strongest clumps and low tracking. Cat’s Pride Fresh & Light Ultimate Care is the best lightweight litter and is 50 percent lighter than traditional scoopable litters. As part of the launch, Cat’s Pride® is partnering with award-winning actress Katherine Heigl, best known for her roles in “Grey’s Anatomy”, “27 Dresses” and “Knocked Up”, as the face and voice of their integrated marketing campaign. The campaign includes TV, print, digital and radio advertising. In addition, Cat’s Pride is proud to support the Jason Debus Heigl Foundation™, by donating a portion of every Fresh & Light Ultimate Care purchase to support the Foundation’s animal advocacy work.

“Cat’s Pride is excited to introduce consumers to our newest innovation in cat litter, Fresh & Light Ultimate Care. For 75 years, we’ve been committed to providing products that enrich the lives of cats and their owners,” said Dan Jaffee, president and CEO of Oil-Dri, the makers of Cat’s Pride. “We are proud to partner with Katherine Heigl and the Jason Debus Heigl Foundation as they work to end the needless suffering of animals.”
  • Cat’s Pride started the lightweight litter trend and continues to innovate with its new product, Cat’s Pride Fresh & Light Ultimate Carelightweight litter. The product is 50% lighter and is formulated with highly absorbent minerals and no fillers, guaranteeing 10 days of odor control, the strongest clumps and low dust and tracking. Cat’s Pride Fresh & Light Ultimate Care offers the ultimate performance at a great value. The product is offered in a 10 pound jug, in both scented and unscented hypoallergenic varieties.
  • "Cats are Complicated. Great Litter is Simple.” Campaign: The new Cat’s Pride integrated marketing campaign featuring Heigl is the brand’s largest media launch ever. This concept features Katherine Heigl as a recurring character—a cat/owner couples therapist—who helps owners have a more meaningful and positive relationship with their cats. She continually reinforces how using the best-performing Fresh & Light Ultimate Care can reduce tensions all around and create healthier interactions between cats and their people. The campaign features the actress in humorous commercials directed by Anne Fletcher, known for films such as “27 Dresses” and “The Proposal”. The integrated campaign continues across all digital, social media, in-store and print platforms.
  • The Jason Debus Heigl Foundation Partnership:  The Jason Debus Heigl Foundation (JDHF) was founded in 2008 by Nancy and Katherine Heigl to increase awareness of inhumane animal treatment and support animal welfare efforts in this country.  Established as a lasting legacy to a beloved son and brother killed as a teen in a tragic car accident, the JDHF is dedicated to helping companion animals by eliminating the needless suffering inflicted on animals by human cruelty, indifference and ignorance. Programs include the relocation of pets from high-kill to no-kill shelters for adoption, funding of sterilization for cats and dogs, medical and training assistance for special needs dogs, grants to hardworking “boots on the ground” rescues, and working with animal welfare groups nationwide to increase awareness of spay/neuter, humane education and adoption.
“We created the Jason Debus Heigl Foundation to continue to spread Jason’s love of animals,” said Katherine Heigl, CEO, The Jason Debus Heigl Foundation™. “We are thrilled to partner with Cat’s Pride® in our efforts to truly make a difference for animals.”

About Katherine Heigl
Katherine Marie Heigl is an Emmy Award winner, a two time Golden Globe nominated actress, and producer, best known for her starring roles in the feature films "The Ugly Truth""27 Dresses" and "Knocked Up", as well as her portrayal of Dr. Isobel 'Izzie' Stevens in the television medical drama "Grey's Anatomy". Heigl will next be seen in the upcoming Warner Bros. feature “To Have and To Hold” starring opposite Rosario Dawson and directed by Denise DiNovi. In addition to her work in front of the camera, Katherine partnered with her mother and manager Nancy Heigl to form the production  company Abishag in 2007. In 2008, Katherine co-founded the Jason Debus Heigl Foundation, an organization dedicated to ending animal cruelty and abuse and promoting animal welfare. Heigl is married to singer-songwriter Josh Kelley and the couple has two daughters Nancy Leigh Mi-Eun and Adalaide Marie Hope. Heigl lives in Utah, where she resides with her family, nine dogs and four cats. For more information please visit: http://www.kheigl.com/biography/.

About The Jason Debus Heigl Foundation™
The Jason Debus Heigl Foundation’s mission is to eliminate the needless suffering inflicted on animals by human cruelty, indifference and ignorance. The Heigl family was inspired by Jason’s compassion for animals and is committed to keeping his love and memory alive through acts of generosity and kindness toward animals through the Foundation’s work. The Jason Debus Heigl Foundation has helped improve the lives of over 25,000 animals since its inception. For more information, please visit http://jasonheigl.foundation/.

About Oil-Dri
Oil-Dri Corporation of America, a leading supplier of specialty sorbent products for agricultural, horticultural, fluids purification, specialty markets, industrial and automotive, is celebrating 75 years of sorbent mineral expertise. Oil-Dri is a leading manufacturer of cat litter. “Cat’s Pride” “Fresh & Light Ultimate Care” and “Changing Litter for Good” are registered trademarks of Oil-Dri Corporation of America. From research and development at our Innovation Center outside of Chicago to our manufacturing plants in Georgia, Mississippi, Illinois and California, our Cat’s Pride products are proudly made in the USA. For more information, visit www.oildri.com or www.catspride.com.

Cats Pride and Vera Bradley would like to offer one lucky reader a fun prize pack!!

**Vera Bradley Camocat tote in black and white
**Cat Dancer toy
**Cat Collar
**Coupon redeemable for one 10 lb. jug of new Cat's Pride Fresh & Light Ultimate Care Litter.

Enter below using the rafflecopter form, and good luck!!

a Rafflecopter giveaway


Sarah's Blog Of Fun
This post is written by Sarah Coulsey. She is a Wife, and Mother of two boys living in New England. This post may contain affiliate links.

13 comments:

Amy Orvin said...

I do have a shelter pet. I got my diva cat from the ASPCA five years ago. She is a tuxedo cat named Ryder with a huge personality and a demand for respect and attention. She gets it! She is very loved!

Amy Orvin said...

I blogged about the giveaway on my blog here:

http://amyandfurcrew.blogspot.com/2016/06/cats-pride-prize-pack-sarahs-blog-of-fun.html

Amy Orvin said...

I posted your blog button on my blog here: http://amyandfurcrew.blogspot.com/

(Right hand side bar , first button)

Anonymous said...

I have two little doggies that are my best friends that I got from the shelter and they are amazing!

laborders2000 said...

I do not have a rescue cat but we do have a rescue dog. Our cat is a mane coon cat. The dog was a stray that we took in.

laborders2000 said...

We have a rescue dog that was a stray. He is very near and dear to our hearts. Our cat is a mane coon cat that we got. I am all for getting rescue pets.

Unknown said...

I would never adopt a pet other than from a shelter. I have three shelter kitties. We adopted our last two kitties four years ago from the Alliance for Animals in South Boston, MA. Our kitties names are Cocoa, Peanut, Sissy and Fred. Fred adopted us by showing up on our deck one day and he never wanted to leave!

Maryann D. said...

I had a wonderful cat that was a stray, but a shelter did help him and give him vet care before we adopted him. He was with us for 12 years before passing and I will be getting another shelter cat.
twinkle at optonline dot net

Tina W said...

My current cats are not shelter pets, but they all are feral rescues.

janetfaye said...

Your button is on my sidebar
http://blog-giveaways.blogspot.com/

janetfaye said...

I do not have a shelter pet.

Sadie said...

We have a shelter dog and are looking forward to picking out a shelter cat this summer.
Sadie B.

laurie nykaza said...

We have 3 mix breed shelter dogs and 1 cat we got the dogs 7 years ago and the kitten 4 years ago

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